01 / A SITE OR PROJECT TO DEFINE
A site, an existing asset, a new ambition. Define what the project must achieve. Establish whether to proceed, where and how.
Strategic definition · Uses · Feasibility · Options
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AD SEN brings an architectural perspective to strategic decisions about a site, building or place.
We help businesses, asset owners and professional project teams clarify their objectives, understand uses, assess feasibility and compare options.
The starting point is the decision itself: what needs to change, why, and which option best serves the organisation’s objectives.
RIBA STAGE 0 / STRATEGIC DEFINITION
We focus on needs, strategic options and the case for the project, before a detailed brief or design commitment. The same approach can inform a complex decision within an ongoing project.
02 — TWO STARTING POINTS
02 / A PROJECT FACING A COMPLEX DECISION
Competing scenarios, changing needs or a difficult trade-off. Reframe the question, make the consequences clear and enable an informed decision.
Scenario analysis · Trade-offs · Alignment · Decision support
03 — AREAS OF ADVICE
01 /
Understand the organisation’s ambitions, the future users of the place and how activities relate. Turn assumptions into questions that can be examined.
02 /
Assess spatial capacity, constraints and possible strategies. Identify dependencies, uncertainties and the expertise needed to evaluate each option.
03 /
Compare scenarios against shared criteria. Clarify their consequences, align stakeholders and build a sound basis for the next decision.
Strategic scoping note
Analysis of uses and needs
Feasibility scenarios
Options comparison
Decision summary and roadmap
04 — OUR APPROACH
The scope, level of analysis and deliverables reflect the project’s complexity, the information available and the decision timeline.
01 /
Ask the right question.
Clarify the ambition, stakeholders, existing information and the decision to be made.
02 /
Read the place and its uses.
Understand the context, spatial conditions and operational needs. Identify the assumptions and missing information that matter.
03 /
Assess and compare options.
Develop plausible scenarios and assess their consequences with the project team and relevant specialists.
04 /
Prepare the next decision.
Present a clear summary: options, trade-offs, unresolved questions and an operational roadmap for the next stage.
05 — INTERNATIONAL PERSPECTIVE
For major companies, institutional and private asset owners, developers and professional teams facing critical decisions about their places and projects.
An international perspective, grounded in local realities. Each assignment considers the market, uses and delivery conditions. We draw on local expertise where the question requires it.
English remains the main language for communication and reporting on international assignments.
01 /
Existing assets, changing uses and new project ambitions.
02 /
Strategic ambitions translated into clear project requirements.
03 /
Spatial opportunities assessed in their operational and local context.
06 — GET IN TOUCH
Tell us about your situation, the place concerned and the decision ahead. An initial discussion helps define the right scope of advice.
AD SEN — by AD VITAM
Strategic architectural advisory